Elaine She, a real estate industry expert, approached our team at GEE with a clear vision: transform her expertise into a digital experience. As a ‘property tagger’ for real estate developers, she aimed to create a dynamic digital platform that would evolve with her thriving property company and attract high-net-worth property investors.

Our narrative to build a luxury real estate brand from start to finish laid the foundation for our strategy. Reputation matters when you’re looking to invest millions. To set SHE Real Estate apart from the competition, we developed a compelling brand story around ‘world-class’ to spotlight her modern approach, deep expertise and intimate knowledge.